Search Engine Optimization
Search Engines represent the most important marketing tool in a plan of online communication. 92% of users look for products and services on the search engines.
In the exact moment in which a user shows a specific interest, it is fundamental for a company to have its web site present, visible and easily reachable.
This is the reason why search engines are the most effective and the most profitable instruments available today for on-line marketing.
The optimization of a website on search engins allows to:
● Increase traffic on target on the website
● Improve the usability of information in the website
● Emerge over the competitors
● Preserve traffic once the website is renovated (in structure or contents)
● Approach international markets with a restrained cost
The SEO (Search Engine Optimisation) service offered by Ad Maiora, business leader in Italy in search marketing activities, is calibrated in function of the peculiarity and the necessities of each client, of their goals, of the type of website, of its structure and of the opportunity to improve the contents or to generate new ones.
Intervention Areas:
● Analyse initial situation of the website and definition of a personalised strategy
● Optimisation of the structure of the website
● Optimisation of the existing contents
● Training and activities on-site
● Development of new contents
● Localisation of the contents in the defined languages of the project
● Development Link Popularity through off-site activities
