Ad Maiora
is the partner of choice based on its ability to implement step-by-step
planning, management and measurement of online advertising campaigns:
strategic and competitive
analysis
planning and media buying
creativity and campaign delivery
optimization and campaign
localization
monitoring, tracking, and
results analysis
Banner campaigns
Ad Maiora has long-established experience in planning
and buying online banner campaigns, for both Italian and worldwide markets.
We follow the client through each step, from target briefing and creativity
to monitoring and results analysis, maximizing ROI and focusing on the client’s
needs. The client can count on Ad Maiora’s in-depth knowledge of the online
market when planning the communication strategy and choosing the right timing
and placement for the campaign.
Ad Maiora is totally independent from any advertising network or media agency.
This guarantees that all online advertising campaigns are exclusively planned
and customized to the client’s needs and targets.
E-mail is the most popular activity for Internet users.
For this reason, e-mail represents a highly effective means for delivering
advertising messages promoting a web site. Through e-mail it is possible
to directly reach the target users and to accurately monitor results in
terms of clicks.
Opt-In E-mail Marketing involves sending one or more advertising
e-mails to profiled users who gave their consent to receive promotional
messages regarding specific topics of their interests. The channels used
to deliver the advertising message can be Topic-Specific Newsletters or
Direct Emails.
